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WordPress Theme vs Custom Development

Wordpress theme example

You have a great business idea or an existing website and you want a new slick looking website. Where to begin, it can be overwhelming. WordPress claims to be simple and easy for anyone to get a up and running in no time. Maybe for a developer or someone technical, maybe that isn’t you.

You can get lost in the sheer number of WordPress themes and plugins. The best themes are popular and used on many websites, loosing that custom look. If you do want to customise them you need design and coding skills.

The other option is to get a custom theme built to suit your exact business requirements. This is a great option but comes with its own difficulties. How do you find a good developer, can you afford a good developer? How do you even know if the work is good?

Lets explore the good and bad points of both options and help you choose the right option for your business.

Good Points of WordPress Themes

Bad Points of WordPress Themes

Good Points of Custom Development

Bad Points of Custom Development


As you can see there is a bit to choosing the right option for your business. Basically if you have a limited budget and branding it may be better for you to buy a theme from a reputable vendor and spend some time learning how to set it up. If you have a bigger business with changing requirements, and established branding, it is probably a good idea to find a good local developer. Developers vary from sole freelancers to large digital studios, again the decision will come down to your requirements and budget. Regardless be sure to check their prior work and make sure they develop with accessibility, maintainability and SEO in mind. 

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